Reblogged from Twitter
On the closing day of the 2012 Summer Olympics, we’re looking back at all of the memorable moments of the London Games: the wins, the losses, the drama, and above all, the Tweets. No matter the sport, Twitter was your front row seat for all the action.
We saw more than 150 million Tweets about the Olympics over the past 16 days. Let’s take a look at some of the big trends within that massive conversation.
The biggest moments of competition, as measured by Tweets per minute, were:
And which sports saw the most Twitter conversation? Whether you know it best as football, fútbol, soccer, or サッカー, the action on the pitch drove well over 5 million Tweets. Other popular sports were the swimming events, the track & field (athletics) events, gymnastics, and volleyball.
Finally, the thrill of Olympic sport just wouldn’t be the same without the over-the-top spectacle of the opening and closing ceremonies. Both events drove an incredible volume of Twitter conversation, and experienced their own giant spikes in Tweets per minute. Tonight’s Closing Ceremonies didn’t disappoint — with performances by The Who, George Michael and so many more. But it was the Spice Girls who stole the night, inspiring more than 116,000 Tweets per minute. [Full Story]